Responsabilități:

Managed B2B communication from scratch up to developing partnerships with tech companies.

Decisive contribution to business development processes; such as planning and leading internal
communication between teams, making
recommendations based on speed and direction

Increased market awareness and penetration through creative strategies and implemented them personally with on-the-way adaptations.

Performed competitor analysis and evaluated their missed opportunities on the market. Based on this, recommended viable solutions to cover
the market needs from a brand perspective.

Developed content strategies and implemented them by creating and spreading articles on all specialized channels that could target the audience and bring results.

Developed over 250 pieces of unique and industry focused content, based on SEO metrics such as keyword volume, keyword difficulty, search intent based on location, keyword types, and so on.

Created, and fine-tuned press releases for various marketing campaigns connected to product launching or news announcement.

Identified and implemented low-cost
opportunities to drive relevant traffic and convert